- PVSP Media Department
Pervasip Appoints New CFO & COO
Announcing the appointment of George Jordan, a 10 year industry veteran, as Chief Financial and Chief Operating Officer of Pervasip and its subsidiaries
"George has a proven track record of performance in business management, finance and the cannabis industry. As a cofounder of Artizen Cannabis Company and Zen Asset Management (“ZAM”) he has led various operational and financial aspects in the development of several cultivation facilities” German Burtscher, CEO
SEATTLE, WASHINGTON, JANUARY 6, 2022
Pervasip Corp. (OTCPK: PVSP) (“Pervasip” and the “Company”) a developer of companies and technologies in high value emerging markets, and its subsidiaries, Artizen Corporation ("Artizen") and Zen Asset Management LLC ("ZAM"), a diversified asset management company that was founded to acquire, develop, and support companies and technologies in the cannabis industry, today announced the appointment of George Jordan as Chief Financial and Chief Operating Officer of Pervasip and its subsidiaries.
George has spent the past 10 years deeply involved in the operation of various cannabis cultivation and distribution operations, managing all aspects of growing and processing cannabis, financing and accounting and raising upwards of $15 million dollars.
German Burtscher, Pervasip’s President & CEO, said, "I am extremely excited by the appointment of George as our new CFO & COO. George has a proven track record of performance in business management, finance and the cannabis industry. As a cofounder of Artizen Cannabis Company and Zen Asset Management (“ZAM”) he has led various operational and financial aspects in the development of several cultivation facilities. He has also spearheaded the restructuring we just completed at ZAM and is recognized by all of our staff as a consummate leader with the patience and discipline to help us achieve our goals. I am excited to have George on my side as we aggressively pursue our growth strategies and improve financial health and equity value for our shareholders."
ZAM provides services to several customers in Washington State, including four licensed cultivation facilities and one licensed processing facility, under a series of consulting, leasing, intellectual property licensing and other long-term agreements. ZAM also owns the IP to one of the most successful cannabis brands, ArtizenTM. As one of Washington's original cannabis brands, ArtizenTM - branded products are the all-time fourth best-selling in Washington across all product categories, and the all-time third in flower. The commitment to quality and consistency behind Artizen™ has built a substantial following, fueling more than $69 million in wholesale sales to a distribution network with more than 200 retailers, corresponding to more than $200 million in retail value since inception in 2015. ZAM is looking to expand its service into Oregon and California through similar long-term arrangements with cannabis licensees operating in these states.
"I'm personally thrilled to accept this appointment," added George Jordan, the Company's new CFO & COO. "We have an incredible team, a newly streamlined organization which will allow us to take advantage of not only our leading brand, but also of all of our various assets to grow sales and earnings with organic market development and acquisitions. I am looking forward to executing that plan, continuing to build a strong financial foundation and build shareholder value."
Prior to joining Pervasip, George Jordan was a co-founder of Artizen Cannabis Company, a licensed cannabis company in Washington state and Zen Asset Management (ZAM), a diversified asset management company that was founded to acquire, develop, and support companies and technologies in the cannabis industry. Mr. Jordan brings more than 15 years of experience in business management, finance, and business development largely in government agencies, hospitality, and legal sectors. A licensed attorney in Washington state since 2012, Jordan brings an accomplished background in start-up management, operations, and overall business acumen. He received his Master of Business Administration degree from Alaska Pacific University (Anchorage, AK), an L.L.M. in taxation from the University of Washington School of Law (Seattle, WA), and has a history of progressive management roles in administrative and consulting services.
Pervasip Corporation (PVSP) is a developer of companies and technologies in high value emerging markets and owns 100% of Artizen Corporation (“Artizen Corp”). Artizen Corp’s wholly owned subsidiary, Zen Asset Management LLC (“ZAM”), is a diversified asset management company founded to acquire, develop, and support companies and technologies in the cannabis industry. ZAM’s existing clients operate four licensed cannabis cultivation and one processing facility in Washington. Most of the biomass produced by these independent cultivators has been sold historically under the Artizen™ brand, including all-time top selling products in flower in Washington state. For more information about Artizen branded products, visit: www.artizencannabis.com
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